Delivering results
for industry-defining businesses

With over three decades of experience, our curated team of strategic PR professionals excels in driving business strategy and achieving goals through innovative communications and publicity. We operate on a local, national, and international scale.

Our expertise has been proven across more than 150 partnerships with companies ranging from emerging startups to Fortune 100s. We are pivotal in helping our clients manage communications at every stage, successfully navigating the bell curve of company and industry hype cycles, while laying the groundwork necessary for strategic growth – whether fundraising or steering toward a profitable exit.

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We build relevant media relationships

We don't use the term "strategic" lightly. The media relationships we build for you are not just transactional; they are foundational and aligned with your long-term business goals. Our focus is on ensuring your exposure is impactful, with the right message delivered at the right time to the right audience.

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We launch and grow companies

Getting a business off the ground is no small feat. You have one chance to enter the market for the first time, which is why our brand of PR is such a powerful play. Intentional exposure at this initial growth period makes or breaks what happens next. We also set the stage for your company’s success by creating momentum that establishes your business as a key player in the marketplace.

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We build expert profiles

Your profile as a company or as an executive speaks volumes. It’s the difference between being considered a thought leader or a mere follower. Our ability to craft profiles with influence amplifies your credibility. Once your profile takes shape, we ensure it gets the exposure it deserves.

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We tell authentic stories

No matter the program we design for your business, authenticity is at its core. To gain exposure that drives long-term growth, it’s critical to shine a light on your truth. We craft a narrative that connects to your audience and builds the trust that builds your brand.

THE SONGUE EFFECT

Bloomberg TV Broadcast

Meaningful Results

Powerful Connections

Top-tier, Targeted Coverage

Authenticity is at the core of every PR program we design. It's critical to shine a light on your truth to gain exposure that drives long-term growth. We create a narrative that connects to your audience and builds the trust that makes your brand. Our ability to craft profiles and build/rebuild reputations is exemplary and a critical part of our PR strategy. We will work to amplify credibility and industry leadership by creating personas for key spokespeople, highlighting strong professional pedigrees, impressive diversity, and critical business, tech, and innovation engagement.

OUR approach

Education

At the heart of every PR program, we use our bespoke data-driven formula to analyze and identify educational opportunities. This process involves discerning what the market and press know about the space and what is misunderstood. Our goal is to find opportunities to shape the narrative, develop strong messaging, and create new categories.

Momentum

We collaborate to define your PR roadmap and build strategies that drive momentum and align with core business objectives. Our proactive and purposeful approach ensures all activities define your message and establish thought leadership, generating meaningful exposure that drives business growth.

Growth

As we establish name recognition and credibility, we'll build on these foundations to tell more creative stories through tactics such as comprehensive speakers and awards programs, creative social and media campaigns as well as proactive press and influencer relations.

25+

Companies we have successfully supported through the complex M&A or IPO processes with skilled, strategic communication plans.

80%

Of our clients have increased SOW or lengthened contract

70%

Of our business is from first hand referrals and a large number of our clients take us with them when they move to new companies.